Skip to content
Book a demo
About us

Our job is getting people playing

The management software and the app are means to an end. The end is what happens on the court: people meeting up, working up a sweat, letting the pressure out — and leaving with a better day than the one they started.

Where it comes from

A player’s story, not a software company’s

SportFinder came out of something personal. Its founder is a player — of everything: video games, cards, football, and these days padel. An unapologetic geek, for whom playing was never a pastime but a way of feeling right.

Then the first job came along, and with it what most of your future customers live through: physical activity collapsing, squeezed between daily life and obligations. Not for lack of wanting to — for lack of easy chances to take.

“I wanted to help people caught up in their daily lives get back onto a court, once or twice a week. Work up a sweat, let the pressure out, turn a bad day into a good moment.”

Everything we build follows from that: catching the smallest window in a busy diary and turning it into a game. It is why the app looks for partners of the same level, why matches are shared with one link, why payment splits four ways with nobody covering for the others, and why the door opens by itself for the 7am slot.

What we are trying to cause

Getting people together
on a court

Good time with the people you like, sport you actually keep up, and the pleasure of getting better together. When that happens, everyone wins — the players, and the club that hosts them.

What we believe

The values of sport, taken seriously

Respect

For opponents, for partners, for the club. It is why a player who drops out is replaced cleanly, instead of leaving three people and a court stranded.

Endurance

The real win is regularity — playing every week, not once a quarter. The whole product is built to lower the cost of organising the next game.

Pushing yourself

Progress is something you can measure. Levels and rankings exist to make you want the next game, not to shut anyone out — everyone finds opponents their own size.

Fair play

Matches balanced by level make for close games and players who come back. A match settled before it starts pleases nobody — not even the winner.

What it changes for your club

Players who play more make a club that lives better

That mission is not a statement of faith pinned to a wall: it is our business model. Our commission — published, tapered — is charged on your club’s online sales. Which means we only make a living when your courts fill up. Every partner found, every match completed, every quiet slot turned into a game is revenue for you before it is revenue for us.

It is why the right question to ask us on the demo is not “what does it cost?” — that answer is published — but “what does it earn?”. And that one we would rather answer on your own figures.